AFP Top Ten Fundraising Tips (Week of August 8, 2018): Managing Up, Money-Related Job Titles, Helping Board Members Fundraise & More
Need some tips on how to do your job better? Or maybe just a reminder on some key skills, the insight on the latest research, and the latest, coolest ideas from the best minds in the fundraising profession?
Each week, AFP gathers the top blog posts, videos, articles and other resources to help you keep on top of latest trends and reach your fundraising goals. Here’s this week’s Top Ten:
1. One Story, Not Several, More Effective for Donors (The NonProfit Times): Empathy works when people are able to focus. Put yourself in the shoes of another person but not in the shoes of 1,000 people.
2. What Is Behind the Shift of For-Profit Professionals to the Nonprofit Sector? (The Nonprofit Quarterly): Simply put, people work for nonprofits because they want to make a difference on an issue that matters to them, something that they may not be able to get as a for-profit employee, executive or not.
3. Your Philanthropy Career: How to Manage Up for Fundraising Success (Inside Philanthropy): Managing up—the ability to influence the people to whom fundraisers report—is a big factor that differentiates people who are able to advance in their careers and those who are not.
4. Ethics and Tainted Money: Part 2 (Lilly Family School of Philanthropy): Good series on how to approach gifts from controversial or “tainted” sources.
5. Philanthropy Leaders: Lead from the Middle to Gain Your Seat at the Table (LinkedIn-June Bradham): Very few people are at the top of the leadership ladder. Even your CEO must report to a board. Each of us must lead from where we stand. Sometimes that means leading from the middle on your way to executive leadership. It means identifying challenges and implementing the change needed to succeed.
6. Why Is Overhead Expected in the For-Profit Sector, but a Punishable Offense for Nonprofits? (Guidestar Blog): Tackling donors’ unrealistic expectations may be the most effective place to start. This would need to begin with honest and open communication between donors and the nonprofit, to better.
7. Toss Out Your Money-Related Title (Veritus Group): Major gifts are not, ultimately, about money. So why do we continue to have job titles that reference money?
8. Eight Reasons to Start a Nonprofit Monthly Giving Program NOW (Clairification): If you don’t have a monthly donor program yet, you should start as soon as you possibly can. Like maybe, this afternoon. Here’s eight reasons why.
9. Nine Tactics You Are Missing in Your Social Media Marketing Strategy (Blog Quuu): Social media marketing requires a more focused and vigilant approach to tap its fullest potential for your brand. Here are nine tactics that might be missing in your current social media marketing strategy.
10. Help Board Members Develop Fundraising Skills (Notes on Nonprofits): The success of an organization’s fundraising program rarely eclipses the capacity of its board of directors. That’s why they are vital members of the fundraising team.